Tata Power, one of India’s largest vertically integrated power companies, has launched the Energy Insights & Innovation Lab (EIIL) at its Mumbai headquarters, aiming to harness data, behavioural science and artificial intelligence to develop smarter electricity solutions. Tata Power, one of India’s largest vertically integrated power companies, has launched the Energy Insights & Innovation Lab (EIIL) at its Mumbai headquarters, aiming to harness data, behavioural science and artificial intelligence to develop smarter electricity solutions.

Tata Power launches AI-driven lab to tackle peak electricity demand

Tata Power, one of India’s largest vertically integrated power companies, has launched the Energy Insights & Innovation Lab (EIIL) at its Mumbai headquarters, aiming to harness data, behavioural science and artificial intelligence to develop smarter electricity solutions.

The lab, established in collaboration with the London School of Economics and Political Science (LSE) and the International Growth Centre (IGC), will focus on demand-side management, innovation, and integrating renewable energy into the grid while maintaining reliability and affordability.

At the launch, Tata Power’s Chief Executive Officer and Managing Director, Dr Praveer Sinha, said the lab would “combine global expertise with local insights to address India’s most pressing energy challenges.” The event was also attended by Prof. Robin Burgess, Director of IGC at LSE, Dr Jonathan Leape, Executive Director of IGC, and HM Harjinder Kang, Trade Commissioner for South Asia.

The launch coincided with the signing of a memorandum of understanding between Tata Power, LSE, and IGC, setting a roadmap for co-developing scalable solutions using evidence-based approaches and international best practices.

The EIIL will use smart meter and IoT data, energy systems modelling, and behavioural insights to pilot interventions aimed at smoothing peak electricity demand in urban households. The initiative also plans to expand into a full-scale innovation hub, with ambitions to support tariff design, distributed renewable deployment, and energy equity initiatives.

The move comes as India seeks to accelerate its clean energy transition while addressing grid stress and rising consumer expectations for reliable, affordable electricity.